Course curriculum

    1. A message from your instructor

    2. How to use this course

    1. Introducing citizen personas

    1. What goes into a citizen persona

    1. Working through a citizens persona template

    2. Optional exercise

    1. Check your knowledge

    1. More resources for you


About this course

  • $119.00
  • 9 lessons
  • 0.5 hours of video content

Your Instructor

Christine Townsend

Course Creator

Christine is the founder of and has over twenty years experience in media handling for the emergency services and public sector. Now based in Austin, TX, Christine continues to write training packages and deliver resources for the professional communicator. With her previous experience as a journalist and as a decorated operational police officer, Christine has worked to bridge the gap between public and police through better communication. Her experiences have included large scale events such as the London 2012 Olympics, the funeral of British Prime Minister Margaret Thatcher and financial scandals, riots and the handling of historic sex abuse cases.